Many consider writing a blog post a daunting task. The structure needs to be clear and the writing needs to be persuasive.
It does not need to be a daunting task! A blog post can be drafted quickly using a structured persuasive communications approach.
So, how can you write a blog post effectively…..quickly?
The answer is to use Persuasive Communications and Top-Down Thinking!
How?
Begin with a single persuasive message and follow a proven ‘top-down’ structure: S-C-Q-A!
- Situation
- Complication
- Question
- Answer (single persuasive message)
+ supporting points or “key lines”