Revenue Strategy
Envision your Revenue Architecture strategy and plan.
Select Markets
Competitive Analysis, Strategic Segmentation
Select and segment audience, articulate value propositions, and envision go-to-market strategies.
- Segment Audience
Audience Isolation, Persona Development
- Prioritize Engagement
Market and Internal Readiness
- Innovate Products
Product Innovation, Value Wrappers
- Position Offerings
Brand and Offer-Level Value Propositions.
- Message Segments
Pain, Empathy and Insights Lifecycle Narrative
- Envision Access
Strategy & Paths to Access Market
- Align Channels
Go-to-Market Channels & Media Mix
- Plan Engagement
Program Portfolio, Archetypes, Calendar
Learn More about Revenue Strategy Services.
Resources
Service Offerings
SUPPORTING
- The Pan Mass Challenge
- Best Buddies Challenge
- Vermont Council on Rural Development
- Greensboro Association