A-la-Carte Pricing
We are often asked to share indicative pricing for specific services. While it is difficult to precisely fix prices as scope can vary, below is typical pricing for revenue program execution services. All prices are subject to change.
- Naming, Logo & Identity
Service Price Discover Meeting, Positioning statement, Naming (5 to 10 name options based off initial discovery meeting) and Logo. 2 Design Iterations.
For Small Businesses with 1-2 key stakeholders or Financial Advisors under $500M AUM.
$5,000 – $7,500 - Content and Copywriting
Service Price Firm Brochure (5-12 page Brochure) – includes copy, graphics, stock imagery.
3 to 5 rounds of revisions.
Costs for photoshoots and printing are estimated separately.
For Small Businesses with 1-2 key stakeholders.
$7,500 ea. Firm Pitch Deck (5-12 page PowerPoint) – includes copy, graphics, stock imagery.
3 to 5 rounds of revisions.
For Small Businesses with 1-2 key stakeholders.
$7,500 ea. Senior Copywriting – Key Assets
$1 / word Integrated Campaign Copy – Buyer Engagement Architecture and Creative Expression Campaign Narrative for key assets. Primary asset & derivative assets. Creative narrative expression. Persona and life cycle design. Customized to campaign ‘Bill of Material’. (Example: EBook or Whitepaper plus Social Posts, Ad Copy, Landing Page Copy, Email Sequence, Sales Scripts.)
Project: $25,000 – $45,000 - Website Design, Development & Management
Service Price Website using Design Theme. Up to 5-10 Page Templates. WordPress. Theme, Light Graphics, Stock Imagery. Client-provided copy. Mobile Responsive. 3 Iterations $5-10,000 Website using Design Theme with Customizations. Up to 1o-15 Page Templates. WordPress. Theme, Custom Graphics, Custom Imagery. Client-provided copy. Mobile Responsive. 3 Iterations $10-20k Custom Website Custom Website Copywriting (Per Page) $450 ea. WPEngine Hosting and Maintenance $49/ month - Service Packages for Campaigns & Programs
Service Price Marketing Automation Campaign Setup (Automation, Copy Integration into Template, Creative Customization, Landing Page Design, Form, Email) 3 Iterations $3,500 Campaign Content Copywriting (e.g. eBook, Email, Site Copy, Infographic, Landing Page) 3 Iterations
$1 / word PowerPoint Pitch Deck or Placemat (Content, Graphic Design) 3 Iterations
$7,500 ea. Blog Posts (4 per month) 3-500 words each
$2,000/month Monthly Newsletter Production (1 per month using Template, Repurpose existing content) Up to three articles (300 words each)
$2,500 ea. Monthly “Success Stories Email” (Using Template, Standard Format, Client-supplied content) $500 ea. - Advertising
Service Pricing Facebook Ad Design and Setup (Up to 3 Ads) $650 Retargeting Ad Design and Setup $575 Clients spending less than $5k/mo. with Google
Google SEM / PPC Program Management
Retargeting OptionSetup: $400
Monthly fee: $400Clients spending $5k-$10k w/ Google
Google SEM / PPC Program Management
Retargeting OptionSetup: $600
Monthly fee: $600Print / Banner Ad (Up to 1/2 Page) $475 Print / Banner Ad (Full Page) $700 LinkedIn Paid Sponsor Updates $475 - Marketing Automation Services
Service Price Optimized Landing Page / Thank You Page Design and Creative $2,200 Email Template Custom Design $1,275 Email (Existing Template) $350 Landing Page (Existing Template) $350 Custom Automation Workflow (e.g. Email Multi Drip Campaign, Including Copywriting) $1,250 Physical Event Campaign (Invite, Registration, Reminder, Follow-up, Thank You) $1,250 - Search Engine Optimization
Service Price SEO Audit and Plan. WordPress Website $1,000 On Page Optimization Per Page / Month $75 Off Page Optimization and Inbound Links Custom Keyword Research & Plan $1,000 - Social Media Management
Service Price LinkedIn Personal Page (Interview, Copy, Setup, Optimization) $575 LinkedIn Business Page (Configuration, Messaging, Setup) $875 LinkedIn Employee Profile 1-Hour Workshop $275 Facebook Page $575 Twitter Page $350 Social Media Publishing and Engagement Program 10 posts/week $800/ month - Public and Analyst Relations
Service Price Press Release (2 Drafts, Publish) $850 Press Release Media List Build & Distribution $650 Press Release Distribution $100 – $500 Video Press Release Custom Press Kit $3,000 - Corporate and Explainer Videos
Service (Illustrative pricing subject to change based on scope -and team) Price 30-Second Explainer Video $1,250 60-Second Explainer Video $2,000 90-Second Explainer Video $2,500 3-Minute Video $4,500 Corporate Video (on location) $10,000 YouTube or Vimeo Setup $250 Video Upload (YouTube or Vimeo) $125 - Agency Services Blocks of Hours
Service Price Standard Billing Rates – Strategy $225/hr. Blended Block of hours (non-retainer project team) $185/hr. Blended Block of hours (standard retainer – blended team, strategy, systems and programs) $175/hr. Blended