Design Your Revenue Operating System
We deliver a live operating system that runs your revenue process.
Friction Diagnostic
Before you build anything, know where the system is breaking. We diagnose your current revenue motion across all three layers — Strategy, Platform, Production — and produce a Diagnostic Report with priority rankings and a Route Map.
What we diagnose:
- Strategy Friction: ICP drift, value proposition gaps, GTM model misalignment with your Business Architecture Continuum position
- Platform Friction: Brand inconsistency, stack bloat, data quality failures, missing operating infrastructure
- Production Friction: Pipeline leaks, FACT qualification gaps, post-sale value erosion, advocacy underutilization
Output: Friction Diagnostic Report + Route Maps (the play sequences required to resolve each friction point, sequenced by dependency and impact) and a configured RAOS ready to run.
RAOS Instrumentation
We don’t leave you with a plan. We build and load the system.
RAOS — the Revenue Architecture Operating System — is the live infrastructure that connects your strategy to execution. Three layers. Nine playbooks. Twenty-seven plays. Nine RAi playbook agents that surface insights, draft outputs, and flag risks in real time.
Output: Fully instrumented RAOS — loaded with your context, including ICP data, value architecture, existing playbooks, and RAi agents. Ready to run.
What Happens Next
Design produces the system. Execute runs it. Once RAOS is deployed, we help you execute plays, producing next best actions and high-fidelity assets. (see Execution Services)