Illustrative Pricing A-la-Carte
Illustrative pricing for deliverables.
While it is difficult to precisely fix prices as scope can vary for each project activity, below is typical pricing for revenue program execution services. All pricing is subject to change.
- Naming, Logo & Identity
Service
Price Range
Discover Meeting, Positioning statement, Naming (5 to 10 name options based on initial discovery meeting), and Logo. 3 Design Iterations.
2-3 key stakeholders
$5,000 – $7,500 - Content and Copywriting
Service
Price Range
Premium Copywriting (e.g. eBook, White Paper, Infographic)
3 Iterations, 1-3 Stakeholders, Graphics/ Branding Not Included$1.50-$2 / word PowerPoint Pitch Deck or Placemat (Content, Graphic Design)
3 Iterations, 1-3 Stakeholders$7,500 ea. Premium Blog Post or Article
3-500 words, 2 Iterations, 1-2 Stakeholders$500-$750 each Capability/ Pitch Deck (5-12 page PowerPoint) – includes copy, graphics, stock imagery.
3 to 5 rounds of revisions, 1-2 key stakeholders.
$6-7,500 Trifold Brochure 3 to 5 rounds of revisions, 1-2 key stakeholders.
$3,500 1-Page Brochure or Firm Profile 3 to 5 rounds of revisions, 1-2 key stakeholders.
$1,500 - Corporate and Explainer Videos
Service
Price Range
30-Second Explainer Video $1,250 60-Second Explainer Video $2,000 90-Second Explainer Video $2,500 Corporate Video (on location) $10,000 YouTube Channel Setup $1,500 Video Upload (YouTube or Vimeo) $125 - Public and Analyst Relations
Service
Price Range
Press Release (2 iterations) $850 Press Release, Media List Build & Distribution $2,500 Press Release Distribution $100 – $500 Video Press Release Custom Press Kit $3,000 - Website Design, Development & Management
Service
Price Range
WordPress website using Design Theme. Up to 5-10 Page Template-based Theme, Light Graphics, Stock Imagery. Client-provided copy. Mobile Responsive. 3 Design Iterations $10-15,000 Custom WordPress Website. 1o-15 Page Templates, Theme, Custom Graphics, Custom Imagery, Pillar, Cluster Page layouts, CTAs. Client-provided copy. Mobile Responsive. Phased Project, 3-5 Stakeholders $25-50k Website Copywriting (Per Page) $450 ea. WPEngine Hosting and Maintenance. Dedicated Server. Varies based on bandwidth and storage requirements. $50-$250 per month - Advertising
Service
Pricing
Facebook Ad Design and Setup (Up to 3 Ads) $750 Retargeting Ad Design and Setup $675 Clients spending $5k-$10k w/ Google
Google SEM / PPC Program Management
Retargeting OptionSetup: $600
Monthly fee: $600Print / Banner Ad (Up to 1/2 Page). 2 iterations $500 Print / Banner Ad (Full Page). 2 iterations $750 LinkedIn Paid Sponsor Updates. 2 iterations $500 - Campaigns & Marketing Automation
Service
Price Range
Campaign Setup in Marketing Automation (Workflow Automation, Copy Integration into Templates, Creative Customization, Landing Page Design, Form, Email) $3,500 Monthly Blog Posts
3-500 words, 2 Iterations, 1-2 Stakeholders$500-$750 each Monthly Newsletter Production (1 per month using Template, Repurpose existing content)
Up to three articles (300 words each)$2,500 ea. Monthly “Success Stories Email” (Using Template, Standard Format, Client-supplied content) $500 ea. Optimized Landing Page / Thank You Page Design and Creative $2,200 Email Template Custom Design $1,275 Email Customization (Existing Template) $350 Landing Page Customization (Existing Template) $350 Custom Automation Workflow (e.g. Email Multi Drip Campaign, Including Copywriting) $1,250 Physical Event Campaign (Invite, Registration, Reminder, Follow-up, Thank You) $2.000 - Search Engine Optimization
Service
Price Range
SEO Audit and Plan. WordPress Website $1,000 On-Page Optimization Per Page / Month $100 Off Page Optimization and Inbound Links Custom Keyword Research & Plan $1,000 - Social Media Management
Service
Price Range
LinkedIn Personal Page (Interview, Copy, Setup, Optimization) $1,000 LinkedIn Business Page (Configuration, Messaging, Setup) $1,000 LinkedIn Employee Professional Profile – Guided Facilitation $500 Facebook Profile – Guided Facilitation $575 Twitter Profile – Guided Facilitation $350 Social Media Publishing and Engagement Program 10 posts/week $800/ month